The Franchisor: The entity that owns the intellectual property.
Master Franchisee: The entity that purchases area-specific rights to expand Franchisor business.
Franchisee: Entity that
purchases the location right to sell goods or services using the franchiser’s trademark or trade the name for a specified period.
Getting a franchise is a definite yes for those who don’t have the time or experience or have a limited budget and want to get a head start.
- Brand recognition
- Proven concept
- Lesser investment
- Lesser financial risk
- Support from experts
- Quick Setup
- 3rd Party Contracts – Zomato, Swiggy etc
- Futuristic Technology
- Training and Brand Support to start Ops
- Marketing Support
Franchisee Model Types
Dine-in :- A casual dine-in set up provides a laid-back and relaxed ambience with friendly environment and surroundings where customers can sit, relax and eat. It requires more investment than the other models.
Take-Away/Kiosk :- A “Take away” outlet means that the food ordered by a customer is to be taken home or anywhere rather than eating in that place, i.e. packed to have it at home. Food can also be ordered online or telephone to get it home delivered.